Digital Marketing Manager (English) – Visa Sponsorship Available

Über das Unternehmen

Red Bull is a global leader in the energy drink market and a renowned media house, known for its iconic branding, innovative marketing, and association with extreme sports and culture. With a presence in over 170 countries, we inspire people to ‚give you wiiings‘ and push boundaries. Our marketing strategies are at the forefront of digital engagement, content creation, and experiential campaigns, connecting with millions worldwide.

Stellenbeschreibung

We are seeking an experienced and dynamic Digital Marketing Manager to join our innovative marketing team in Vienna. This is a unique opportunity for a driven professional to lead digital strategy and execution for key campaigns, contributing to Red Bull’s global brand presence. The ideal candidate will have a proven track record in developing and implementing successful digital marketing initiatives across various channels, with a strong emphasis on driving engagement, brand awareness, and conversions. This role offers visa sponsorship for exceptional international talent eager to contribute to a world-class brand.

Hauptverantwortlichkeiten

• Develop, implement, and manage comprehensive digital marketing strategies and campaigns across all digital channels (SEO, SEM, social media, email, display, content marketing).
• Oversee the planning, execution, and optimization of Red Bull's digital presence, ensuring brand consistency and message clarity.
• Manage and optimize paid media campaigns (PPC, social media advertising) to achieve performance KPIs and maximize ROI.
• Utilize strong analytical skills to evaluate end-to-end customer experience across multiple digital channels and customer touch points.
• Identify trends and insights, and optimize spend and performance based on insights.
• Collaborate with internal teams (content, creative, product, sales) to create compelling digital content and integrated campaigns.
• Stay up-to-date with the latest digital marketing trends, technologies, and best practices, integrating new ideas where appropriate.
• Manage a team of digital marketing specialists, providing mentorship and guidance.
• Monitor competition and provide suggestions for improvement.
• Prepare and present regular reports on campaign performance, insights, and recommendations to senior management.

Erforderliche Fähigkeiten

• 5+ years of demonstrable experience in digital marketing, with a focus on strategy, execution, and analysis.
• Proven experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
• Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics).
• Experience in setting up and optimizing Google Adwords campaigns.
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Strong analytical skills and data-driven thinking.
• Excellent command of English, both written and verbal.
• Experience with A/B and multivariate experiments.

Bevorzugte Qualifikationen

• Bachelor's or Master's degree in Marketing, Digital Media, Communications, or a related field.
• Google Ads and Google Analytics certifications.
• Experience in the beverage, sports, or entertainment industry.
• Proficiency in additional languages (e.g., German, Spanish).
• Experience with CRM software and marketing automation platforms.

Vorteile & Zusatzleistungen

• Competitive salary and performance-based bonuses.
• Comprehensive health and wellness benefits.
• Relocation assistance and visa sponsorship for international candidates.
• Professional development and training opportunities.
• Dynamic and international work environment.
• Access to Red Bull events and products.
• Modern office space in the heart of Vienna.

Jetzt bewerben